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Keep the Customer in a Place of Choice

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Marketing has changed. This has been documented time and time again. Seth Godin is the innovator and calls it Permission Marketing. He teaches you to stop interrupting people. To stop boring them with stuff they are not interested in and replace the old style of marketing with the new.

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Posted in Musings

Exercise Your Online Smile

smile

Picture this. You’re sat in your friends front room with a coffee and they are reminiscing on their recent holiday. Where they stayed, what they ate, who they met, what they liked and disliked. If you’re lucky enough, you may get to

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Posted in Musings

It’s Role Play…

Roleplay

Marketers have a job to create messages for things with an ultimate aim to connect with people. If you wouldn’t buy the product, or use the service then how could you possibly believe that someone else would?

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Posted in THE BLOG

Who’s Ruling Your Twitter Roost?

Have you checked whether the person you think you’re following is who he or she says she is? So often now, are professional social media managers at the helm of our favourite brands and follows. Having done this myself for

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Posted in THE BLOG

Want To Rock Linkedin Like No Other?

Not sure where to start with Linkedin? …This should help!

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Posted in Linkedin, Social Media, THE BLOG

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One Giant Leap into Social Media Marketing by Andrea Britton

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