Twitter

digital communications, Facebook, Google+, Linkedin, small business, Social Media, THE BLOG, Twitter

Never start a social media post off like this…


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Don’t turn your Facebook posts into sales patter and your tweets into sadvertising. Don’t blend into the ether of non-discript announcements and bland broadcasts. Do you really want to sound like the latest Churchill advert or the restaurant opposite you? Stop. Think. Make it count. If you and your business had one thing to say today, what would it be and why?

And for future reference…avoid these words like the plague…

  • Don’t forget
  • Half price
  • 50% off
  • Buy tickets here
  • Get in touch
  • Still time to…
  • Good morning Facebook
  • Happy Friday Twitter
  • Sorry…
  • Look at this amazing…
  • We’re the best…

 

digital communications, Engagement, Small Biz, Social Media, THE BLOG, Twitter

10 Things Twitter Can Do For Your Business Today


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It’s not just about brand exposure and engagement, its not about selling yourself. Twitter is a multidimensional network and you are not getting the most out of it unless you are doing the following…

1. Get the latest news, trends and popular chats in your industry.
2. Search hashtags popular to your business or interest and joining those conversations.
3. Introduce people that could be useful to each other or you.
4. Get others opinions on trends, news, hot topics and popular TV shows.
5. Connect directly with current customers/followers/fans

6. Gain valuable feedback from those that matter to you.

7.Reward your followers with specific offers/discounts and freebies

8. Send folk to different parts of your website with an engaging tweet.

9. Become your first point of call for customer service.

And lastly, (If you want it then you gotta put a hashtag on it…oh oh oh!)
10. Learn how the simple hashtag can open your Twitter experience and gain you some real valuable ground. For Example; Search events in your area right now by putting a hashtag in front of your town’s name. Join a #twitterchat for your industry, location or hobby. Search hot topics with a hashtag congruent to your industry.

For a smart evaluation on your Twitter activity and a 12 month strategy – Get in touch and this time next year you will see visible results!

Engagement, Musings, THE BLOG, Twitter

To mute or ot to mute that is the question..


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…Well, not really. My question is actually, What is the point of mute on Twitter?’

As far as I can see, you are still following that person, you can still interact with that person but instead, if you mute them you just don’t see their tweets. Ok – they don’t know this right? So what’s the big deal?…

Isn’t that like saying ‘You bore me’ or ‘I need to follow you (for whatever reason) but really not interested in what you have to say’ or ‘I want you to follow me, but I’m not bothered about you’..blah blah Ok they don’t know, but have some self respect or be frank about why you’re following them!

If everyone had ‘reason lists’ for why they were following someone (professionally, personally) surely the use of this feature would be reduced? You would engage with certain lists only and ignore the other ones? And, it may just somehow, stop the ‘I need as many followers as possible’ mindset, the ‘reaching out to masses of people at once attitude’ and encourage better, stronger, quality relationships with individuals that matter – for whatever reason.

Just Saying.