Our business is marketing. What that means is that every step we take to promote ourselves also doubles as a display of our services. When a customer sees our ad, our webpage, our Social Media communications, they are not simply seeing our advertising, but our product as well. If our website is poorly laid out, lacks function, or otherwise fails – then we can hardly expect to be hired to design a website. It is similar for all of our promotional tools, whether it is our logo, our cards, our Facebook page etc.
The simple fact is when you market marketing services, you better market well.
You will be judged.
Believe us, we sweat and toil when developing our tools and content – it has to be perfect. Yet while the medium is most certainly important, the message is equally as crucial.
This message, or brand promise, is what dictates the brand image. The ability to KEEP this brand promise is what either increases this brand image and builds the brand, or tarnishes it. Either way a reputation is developed. This reputation will drive sales forward or drive customers away.
Our ongoing pursuit as a brand, is to develop a reputation as a business that LISTENS. Our goal is to develop relationships and camaraderie with our customers, understanding their background and needs. Only by understanding them implicitly, can we truly develop the marketing they need.
We recognize that each small business and small business owner is unique and requires strategies and tools that have been uniquely developed for their specific niche markets. That is what we do.
We COME ALONGSIDE our customers, listen and learn about their business, goals, strengths and weaknesses, then we go to work. For us it is about developing relationships and trust through one on one engagement. That is our promise and that is our reputation.
That is a key element of our branding and marketing. It drives results for our customers, word of mouth referrals, repeat sales and fulfillment for us as individuals.
Transition Marketing Services. Our passion is educating and equipping small business owners with the tools and strategies to succeed. We have made it our priority to know Specialized Marketing. We keep up to date on what is new, what is available and what makes the most sense for businesses of all sizes and backgrounds. We recognize that every Small Business is unique, and their Marketing needs to be as well. Visit us at our website and let us know how were doing or if you have any questions.
TRANSITION MARKETING SERVICES – Small Business Marketing Specialists.