Musings, Online PR and Marketing

Listening Is Not Overrated.


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Do you think you are a good listener? Do you listen with an open mind or with your own opinion safely tucked away? Do you listen more than you talk? Be honest.

If you have answered ‘No’ to any of these questions, you could be dangerously close to a judgemental label plus, this could be holding you back professionally.

When a client is talking to you, practice good listening. Be in the moment. Be present. Absorb what they are saying. Look into their eyes, don’t compare their experiences to your own, avoid the words ‘I’ or ‘Me too’ and wait to be asked a question before jumping in there with answers. If they require help, they will ask right?

If you have listened to everything they have said, really listened, you will be able to provide the service they require, but more importantly, then and only then, you will be able to see if the person in front of you is the genuine article.

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